Tesi Hats is much more than a company; it is a symbol of Italian tradition, a hat manufacturer that has been weaving passion for quality and elegance with the history of hat-making art for over 170 years. Founded in the heart of the economic boom, when the straw of Signa was renowned throughout the world, Tesi Hats has spanned generations, keeping its heritage alive and continuing to produce hats with the same dedication as always. Today, under the leadership of the sixth generation of the Tesi family, the company not only preserves its heritage, but looks to the future with ambition and innovative vision.
Our collaboration with Tesi Hats began with a clear objective: to give shape to a brand rich in history, but still hidden like a jewel in a drawer. The Tesi family entrusted us with the task of making this precious flower blossom, bringing to light its full potential through a digital communication and marketing strategy that would enhance the brand's heritage and elegance.
Our first step was social media management, accompanied by the creation of photographic and video content that told the essence of Tesi Hats. Each post was designed to highlight the craftsmanship and attention to detail that have always distinguished the company. The images and videos were designed as part of a photographic campaign that would create a concept and storytelling capable of bringing each product to life. In addition to this, the goal of the campaign was to enhance the story and passion behind each creation, creating an emotional bond with the audience and building solid brand awareness.
Our collaboration has since expanded with the creation of a new website, an ambitious project that aims to transform the brand into a strong and recognisable digital presence. This site is not just a showcase of products, but a real journey through the history of Tesi Hats, allowing users to discover the value of tailor-made and the craftsmanship tradition that has been handed down for generations. Every detail has been designed to reflect the elegance and quality of the brand, offering a user experience that combines modernity and tradition.
© CR3ATIVE S.R.L. – Registered office: Via Alessandro D’Ancona, 42 – Florence (FI) 50136
VAT Number/Tax Code: 07151060485 – REA Number: 683401 – SDI: M5UXCR1
