The Fedil Group is a company that has rooted its history in the building industry, handing down experience, professionalism and expertise from generation to generation. For more than three generations, the group has been able to combine respect for tradition with technological innovation, building a solid and reliable company capable of realising projects in the residential, industrial and agricultural sectors. Our collaboration with Gruppo Fedil has been a shared journey, based on common values and aimed at bringing out the strength of their brand through an all-round communication strategy.
Our journey with the Fedil Group began with the development of their brand identity. We studied their history and values in depth to create a logo that best represented the solidity, professionalism and innovation that characterise the company. The logo becomes the symbol of a company that, strong in its roots, continues to evolve and innovate in the world of construction. We designed and created a company logo that represented the solidity and reliability of the group, while incorporating a sense of innovation and modernity. This logo has become the symbol of a tradition that evolves, capable of conveying the essence of the Fedil Group to a wide and diverse audience, from operators in the construction sector to end customers.
One of the main projects was the creation of graphic design materials to best represent the ‘WHO WE ARE’ of the Fedil Group. We produced a carefully designed company profile, which not only presents the company, but also tells its history, values and skills that have been handed down from generation to generation. This profile is not just a presentation tool, but a visual narrative that reflects the company's solidity and excellence in the construction industry.
Our work continued with the creation and design of the Fedil Group website, a showcase site designed to tell the company's story and show the world the quality of their construction. The site was designed to be intuitive and engaging, allowing visitors to explore the company's various sectors of activity, from residential to industrial and agricultural projects, with a focus on details and images that convey the group's professionalism.
To complete the Fedil Group's story, we have created a video timeline that traces the chronology of the company and the main projects realised over the years. Through impactful images and videos, we have narrated the evolution of the group, showing how the company has managed to grow and transform itself over the course of three generations, always keeping an eye on the technological innovations that characterise the construction sector.
Recently, we approached the management of Fedil Group's LinkedIn profile, a key platform for connecting the company to a B2B audience. Through strategic posts and targeted content, we used LinkedIn as an additional showcase to present the group's projects, strengthening their network of industry contacts and positioning the company as a leader in industrial and residential construction.
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